Leslie M. Harris, PhD We Know This Market
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Mature Marketing & Research was founded in 2000 by Dr. Harris to provide guidance in understanding the changing attitudes and needs of the Mature Market, and specifically how to more effectively communicate with the 40- to 60-plus age group. MMR provides a full range of research services including the design and implementation of both qualitative and quantitative projects.

Mature Marketing & Research specialized research services are dedicated to providing an in-depth understanding of the 40-plus market segments. These services include:

  • Competitive research – strategic planning.
  • Ethnographic research – on location.
  • Multi-client shared sponsorship surveys.
  • Affordable and dependable telephone surveys.
  • Low-cost mail surveys.
  • Idea generation.
  • Mall interviewing.
  • Qualitative research.
  • Project management.
WE KNOW THIS MARKET

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